What is Guest Portals & Analytics?

The bridge between your physical guests and your online strategy.

A Guest Portal (or On-site Portal) is the welcome page that guests see as soon as they connect to your network. In addition to providing a warm, digitized welcome in your branding, the portal makes it possible to collect (privacy-friendly) email addresses or data. Coupled with our Visitor Interaction Platform (VIP) and advanced dashboards, Analytics gives you real-time insight into traffic flows, dwell times, peak loads and conversion opportunities.

WHY CHOOSE

Your WiFi as a marketing channel.

Stop giving it away for free and start using it smartly. Guest Portals & Analytics turns every connection into an opportunity.

Digital marketing boost

Collect verified email addresses that are automatically synchronized with your CRM for targeted marketing campaigns.

Brand experience

Welcome visitors via a professional login page with your own branding and logo.

Data-driven decisions

Understand through the VIP Dashboard exactly how many visitors there are and when it's busy, ideal for staff planning.

Reduced reception burden

Place the most frequently asked questions, WiFi codes or emergency notifications directly on the login page.

Design & UX Setup

We design a portal together that seamlessly matches your brand, with clear login options (social, email, QR).

Technical Integration

We connect the portal to your existing or new WiFi infrastructure and activate the VIP Dashboard.

Data Analysis & Optimisation

We support you in interpreting the dashboards and optimize the flow to maximize visitor conversion.

RESULTS

What does it deliver?

Your WiFi is no longer a cost center but a revenue source that generates leads and brings operational calm.

WiFi as a revenue source

It provides you with a significant flow of new, warm leads each week for your newsletter or loyalty program.

Guests become self-sufficient

Operational calm as guests find answers via the portal without involving your staff.

Concrete data for better decisions

You have hard numbers to make your organization more efficient and prepare for peak demand.

Higher conversion and repeat visits

Targeted marketing campaigns based on collected data directly lead to more repeat visits and higher revenue.

Frequently asked questions

Good to know.

Absolutely. All data collection is opt-in driven and processed in a safe, anonymized way that fully complies with applicable privacy rules.

PERSONAL CONTACT

That's the power of Cobra.

One permanent point of contact who knows your network. Schedule a no-obligation conversation with a Cobra Systems specialist.

Schedule a conversation Call +31 (0)85 401 5850

Response within one business day · often much faster

Bob SchroverCommercieel Manager